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ART ABILITY + PHILADELPHIA STYLE

Philadelphia Style connects with the affluent and the aspirational socially sophisticated resident and visitor, through a format that’s uniquely fast-paced, modern, edgy, uber-local and highly relevant. 

Art Ability has the opportunity to own an online advertising & sponsored content program on phillystylemag.com. For two months, sponsored content & a dedicated email marketing campaign will promote Art Ability. All content will contain custom call-to-action linking to Art Ability's website, and will be pushed through Philadelphia Style's extensive social & email marketing channels. 

Program Overview 

Philadelphia Style will work in consultation with Art Ability to create and promote engaging online content. The program will run for 2 months. The program will consist of the following elements:

Sponsored Content

Philadelphia Style will produce custom content relating to Art Ability. Our online editors will work closely with your team to develop topics that are in line with your marketing goals and objectives, using content and imagery provided by Art Ability. Philadelphia Style will ensure that the content that resonates with your target audience, while still being timely and relevant to our readers. All content will be wrapped with Art Ability advertising at 100% SOV.

Social Media Promotion

Philadelphia Style will promote Art Ability to our engaged followers via our social media channels. Content can be determined after consultation between Art Ability & Philadelphia Style content editors, using content created by either party.

Monthly e-Newsletter Promotion

Philadelphia Style will promote Art Ability via our monthly e-newsletter leaderboards. Art ability will receive top and bottom leaderboard in 4 e-newsletters (600x70, 970x90 also accepted)

ROS Advertising

Philadelphia Style will provide Art Ability with 2 months ROS advertising, at 33% SOV (300x250 medium rectangle) 

Deliverables & Commitment

- 2 sponsored content pieces, each running for 2 weeks and receiving prime placement in the phillystyle.com homepage rotator. Both sponsored content pieces to be wrapped with Art Ability advertising at 100% SOV
- Top and bottom leaderboard in 4 Philadelphia Style monthly newsletter (600x70, 970x90 also accepted)
- 2 sponsored Instagram posts   
- 2 sponsored Twitter posts  
- 2 sponsored Facebook posts  
- 2 months ROS advertising at 33% SOV (300x250 medium rectangle) 

Total package commitment: $5,000

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Our  Audience

Through our strategic distribution model and significant investment in verified data from Nielsen Claritas, GreenGale Publishing is the only regional, lifestyle publishing company that is guaranteed to reach the sophisticated and affluent audience in each of our cities.

• Annual Household Income of $200,000 or More

• Income-Producing Assets of $750,000 or More

Stats

• Our sites receive over 40,000 unique visitors a month, and generate over 85,000 pageviews

• We maintain a strong social presence in each of our markets, with 8,300+ Twitter followers,  8,200+ Facebook likes, and 12,200+ Instagram followers. 

• We also have a strong email marketing platform, with 10,900+ opt-in email addresses.

Architecture

• Our sites use a custom PHP backend, which allows us greater flexibility with custom content than our competitiors. Sites are fully scalable, and optimized for desktop, tablet, and mobile. 

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THE GREENGALE VISITOR

 

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VIDEO - ABOUT Greengale publishing

For further information, please contact: 

John Colabelli
Publisher, Philadelphia Style magazine

john.colabelli@greengale.com