By Bernie Rodgers | June 1, 2021 | Events
Housed at The Reeds at Shelter Haven, Anthropologie’s first-ever hotel pop-up sparks the summer alive, running from Memorial Day through Labor Day.
A view of the pop-up.
Philly-based brand, Anthropologie (anthropologie.com), a daughter-company of URBN, has been a local—and international—success since its 1992 debut in Wayne, PA. However, the beloved bohemian brand is now bringing its breezy apparel to the balmy coasts of the Jersey Shore with an in-house pop-up at The Reeds at Shelter Haven (reedsatshelterhaven.com), a 58-room boutique resort. The recently-launched retail experience is tailored toward beach favorites, featuring an appealing array of signature printed dresses, swimsuits, beach-to-dinner coverups, summertime statement accessories and much more. Moreover, the pop-up will present one-of-a-kind designs from select artisans, such as Maeve, Erika Pena, Farm Rio and Faithful.
“Our hope at Anthropologie is to evoke the fun of discovery, and travel is an important element of that,” said Elizabeth Preis, Chief Marketing Officer for Anthropologie. “This summer, as we look to celebrate going out with friends and family, it makes perfect sense to launch our first hotel-based pop-up. We’re excited to bring the thrill of discovery to The Reeds and welcome Stone Harbor’s summer crowd into our pop-up shop, curated just for them.”
After more than a year spent indoors, what better way to spring back into style than with a lavish staycation at The Reeds while splurging on the latest fashion and designs from Anthropologie? Soak up the sun, then stop by the pop-up to curate the optimal outfit for self-expression and self-care.
Photography by: Courtesy of Anthropologie