Let’s go back 5 years. I am 43 and my daughters are 12 and 14. We are at the Women’s March in DC…January 2017. I looked out from our hotel window that morning to see thousands of women gathering. There was electricity in the air. We walked to the Washington Monument, and I remember stopping and taking a moment to take it all in. At that time, I adored my corporate job but had been there 12 years and knew I wanted to build something. I thought: I am going to start my own company. I am going to do it so my kids can see a woman in her 40s start something from scratch and build a business. I am going to have them help.
From the very start, I knew there would be meaning behind each piece and I knew it would be JEWELRY. I knew that I would make everything feel very special, from the quality of the pendant to the beautiful packaging. Inspired by moments in my life that made me who I am, I started sketching the coins: a design on one side with a word to bring it to life on the other. Just like a real coin, each piece is double sided and meant to be worn either way (two necklaces in one!). I worked with a caster on Philadelphia’s Jewelry Row to create the first prototypes. We had a launch party in December 2017 where our entire family worked together to introduce the collection to the world.
We now have 10 collections, each focused around a word: LOVE, PROTECT, HOPE, FOREVER, BALANCE, PEACE, JOY, FREE, LUCKY, STRONG.
Many ask - why coin jewelry? I was inspired by the nomadic people in Europe circa 1900 and their coin jewelry. These travelers created jewelry from their money. It was meant for more than adornment; it was a decorative method of transporting their wealth. They showed off what they had with their jewelry. I realized that my own wealth is based on life experiences rather than my finances. I wanted to ‘show off’ these milestone moments that make us who we are. The coins allow us to mark an occasion while giving us something to hold on to – a physical reminder of a memory or event. Finding Love. Marriage. Losing people we love and finding peace as we remember their impact on our lives. Divorce and finding a new confidence and freedom. Having children and the joy that comes along with being surrounded by family. Jane Win is the perfect gift for yourself or for someone who needs a reminder of their milestone moment.
Each coin comes with a card that explains the meaning behind the piece. They are meant to be layered, collected, and gifted. We have been featured in Vogue, we are Goop ‘approved’, and we are now sold in incredible stores all over the US. Visit www.janewin.com and follow us on Instagram. We can’t wait to help you choose your first piece.
Photography by: Jane Win