Your Guide to King of Prussia Mall's New Luxury Openings

King of Prussia mall continues to make a name for itself in the luxury retail industry with lustworthy openings we can’t wait to shop.

The beginning of King of Prussia’s luxury wing

For a long time, Philadelphia served as a friendly segue for New York when it came to luxury fashion—but thanks to some major new openings at the King of Prussia mall (simon.com/mall/king-of-prussia) over the years, this has undoubtedly shift ed. “It’s been really interesting. I think the fun part about King of Prussia, as it relates to the pandemic and coming out of the pandemic, is that it did provide the opportunity for some space that wasn’t really available previously,” explains Todd Putt, director of marketing. “We’ve had the opportunity to bring in brands that might have had a long interest in being here but we didn’t necessarily have the ability to accommodate.” This includes glamorous names like Louis Vuitton, Gucci, Cartier, Dolce & Gabbana, Christian Louboutin and Jimmy Choo, as well as a handful of delectable restaurants to grab a bite at in between shopping. It’s fashion houses like these that are continuing to strengthen the luxury fashion industry in the greater Philadelphia area—turning us into a stylish destination rather than a pit stop. Of note, the mall houses over 450 stores and 30-plus eateries; it also still holds the position of the third-largest shopping mall in the U.S. And with new openings like Balenciaga, Louis Vuitton Men’s, Van Cleef & Arpels and Givenchy on the horizon, this only continues to stand true. “It really adds to the complement of luxury that we’re so proud of here,” Putt adds, noting that even more brands, both local and national, will call the mall home soon. As one of the major eyes and ears of luxury retail space, Putt’s noticed a few abundant changes in shoppers that are upping the game to create deeper relationships between buyers and their finds. “We see a lot of the luxury fashion retailers using experiential offerings to set themselves apart in order to make their brands more memorable in the eyes of consumers and build more loyalty with the brands,” he explains. This includes personalization stations and in-house events, along with the mall’s programming like live entertainment and pet adoptions. Putt says, “I love connecting us back to the community so that when customers come here, they have an experience that’s a little bit more memorable than maybe their standard shopping experience, but also so that we can demonstrate how much we recognize the community.” He also notes that consumers seem to be more interested in sustainable fashion, as well as knowing more about where their clothes are coming from and how they are made. Putt concludes, “Anyone that’s grown up in the area knows that King of Prussia is a destination in its own right. … But we also want to provide the community with not only experiences that they haven’t had before that make us unique, but also the brands.”